Quite frankly everybody needs web hosting. Hosting companies know that and they are expanding in their infrastructure of servers, software, trained candidate, and marketing arsenal because they know they’re into something that’s getting more valuable than gold was in 1800s.
Web hosting is not only for businesses and celebrities anymore. The need to have a good, reliable, and secure web hosting is expanding at the same, or even higher rate than web hosting services themselves.
All businesses need web sites to expand their customer base to the cyberspace. A small business needs web hosting just as much as a large incorporation does. A website not only helps with local brand recognition, but also can be responsible for direct sales whether through a shopping cart or simply a phone number.
A simple family album can be hosted on a server instead of your personal computer. Instead of having to send your photos to your family and friends attached to an email you can upload them to your online photo album and share the link. Free services like Google’s Picasa can do the trick, although free is not reliable and involves a lot of work to backup your albums in case the moody giant decides to shut you down.
Professionals in the entertainment industry and sports need web hosting for their news and their fans to show their support and love. This is what fuels the pros to give more, and through the interactive platforms like blogs and forums this is just getting better than ever. This interactive platform needs to be hosted on a server somewhere.
But celebrities are not the only people who need presence on the Internet. Professionals in all fields need Internet presence to make it easier for their businesses to reach out to more customers. It replaces the old fashion portfolio, CV, and resume.
And since we mentioned CVs and resumes, a link to a website that talks about yourself and your achievements could be more convenient that attaching large files to your online job application.
Even a student needs a web hosting for storing notes, projects, papers, study material … etc. Most institutes provide this hosting for free and some students are now aware of it and are using it.
Everybody needs a web hosting. So, the whole world is the market. You only need to tailor your message to fit with smaller groups of prospects in order to get more sales for your hosting business.